read the book the responsible company and ask following question
Choose two issues in the book where Patagonia faced an ethical decision:
• Describe briefly the ethical dilemma in each, what stakeholders were affected and how the dilemma aligned or conflicted with business goals
• How did they evaluate and determine rights and responsibilities in each dilemma?
• What did they identify in each dilemma as lessons for the company going forward?
Do you think the authors make a good case for the importance of the “triple bottom line?” Why or why not?
• Assessment and measurement is a controversial aspect of the “triple bottom line” approach. Did you feel the authors provided sufficient information and resources for
their position to be credible? Why or why not?
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